5 Incredibly Easy Ways You Can Promote Your Business Through Facebook

Facebook promotion seems to be the buzz lately in seminar and workshops.  The truth is, it isn’t really that hard to promote your business through Facebook!  It takes a bit of time and effort, but what form of marketing doesn’t?!

Below are 5 incredibly easy ways to promote your site through Facebook:

Events

This was developed by Facebook so that anyone can promote events, sponsored parties, or even product launches, transactions, or company milestones. You can choose which people to send your event to and a request is sent to that person asking them to either confirm or deny participation in your event.  This allows you to manage the number of people you involve in your event and create a guest list concerning your upcoming event.

Share / Posted Items

Facebook Share is a Facebook application that lets you promote any Group, Event, Photo, Link, or Application you come across by giving it real estate in your “Posted Items” list on your profile page or by sending it directly to your friends’ Inbox.  This can be used as a great tool to get more interest in your product.

Networks

Facebook Networks are like group pages for everyone who’s a member of an Educational, Work, or Geographical network. While no Facebook members “own” any pieces of network pages, network pages offer both another way for users to discover events, posted items, and marketplace listings, and also any discussion forums or walls which any members can post to.

Mini Feed and News Feed

Facebook’s Mini Feed and News Feed detail a user’s interaction with your brand and express this to their friends, networks, and beyond.  It’s possible that one Mini Feed item generated by a Facebook user could be seen in hundreds of their friends’ News Feeds.  This tool provides added advertising for a company or a product and can draw attention to a product that receives a large number of hits.

The below options are available to the user for a small fee.

Social Ads

Social Ads offer very powerful targeting capabilities: when you create your ad, you have the option to limit who sees your ad by age, sex, location, keywords, education level, workplaces, political views, and relationship status.  This can allow a user to target who views their product to a group more likely to purchase it.  Facebook has a number of payment options available for Social Ads.

Summary

The reason Ebay is so powerful is it connects buyers to sellers.  Facebook is similar, but in a different light.  If your target market frequents Facebook, why not promote there?  And with Facebook’s ever growing presence on the web, more and more target markets are quickly opening up!

For the complete tutorial, including step by step tutorials on implementing these features in Facebook – sign up for our interactive training through Traffick’d!  We discuss Facebook and 20 or so other social networks out there that a perfect places for you to promote your site.