Capitalizing On Social Media For Maximum Traffic

Getting Traffick'd Through BBC

Typically, weekends are pretty slow for the Internet.  Anyone who has been around the web (and monitored the results of campaigns…  Or who has employees… ) knows that most web surfing happens during the day, 9 to 5.

Well, this weekend was a bit atypical…  And with it, I’m going to tell a bit of a story.

In about April, Tech Solution started moving into the content side of the world by offering what is now known as “The Hackz Network.”  What we do on this group of sites is simple – we discuss productivity and better ways of doing things in a number of areas.  To date, we have:

The reason we launched all these sites is really two-fold; advertising income and test-beds for Internet marketing.  And with that, I brought on a brilliant social media marketing guy named Ritu.  The man is a genius when it comes to marketing through Facebook, Stumbleupon and Digg.  (He is also the one who put together our social media training in the member’s section of Traffick’d!)

When NetHackz was launched, it went on the front page of Digg on opening day – bringing in 51,000 unique visitors.  One week later, NetHackz made its second front page apperance with another 41,000 visitors coming in.  Two weeks after that, the site managed its third appearance – bringing the grand total of Digg traffic to 132,000 uniques in the first month of being up and running.

Funny thing is – when Digg sees that much traffic going to one place – they get suspicious.  And they banned NetHackz.com.  NH can no longer be on the front page of Digg.

Well, our social media marketing master had a solution for that!  How does it go?  If you can’t beat ‘em, join ‘em?!

Over the weekend, we saw that we were getting a substantial amount of traffic from BBC World News.  (I know, I am still reeling in delight from having a site that was mentioned on BBC!!)  After a couple quick calls between Ritu and I, we found that they wrote about us here.

Now, I’ll give you a minute to put 2 and 2 together…

  • NetHackz is banned on Digg.com
  • NetHackz was written about on BBC.

What did Ritu do?  Send the article on BBC to the front page of Digg – resulting in 8000 unique visitors through one of the world’s most reputable brands!

In essence, this is WAY better than just hitting the front page of Digg by itself.  Because the article on BBC was referring to NetHackz it gave it instant credibility which means that our RSS subscriber count is bound to go up by 200%-300%.

So, my question to you is – “What could you do with all the traffic?”

Could you fill up your pipeline a bit better?  Generate some leads that you couldn’t have gotten otherwise?

With social media, the answer is all of the above.  You just have to learn how to get your sites there…

For the complete social media marketing course, get signed up today!  And remember, the guy who is responsible for all the traffic you just read about is the one who designed the courses we are offering through Traffick’d!